Award-winning live casino software provider Imagine Live has officially signed a comprehensive content partnership alongside prominent Brazilian holding company Ana Gaming.
Under the terms of the regulated agreement, the developer’s entire portfolio of premium live dealer games, specialized studios, and interactive game shows will be integrated across Ana Gaming’s established B2C consumer brands, including 7K Bet, Cassino Bet, and Vera Bet.
Positioning for Federal Market Opening
The multi-brand integration establishes a high-volume distribution footprint for Imagine Live as Brazil transitions into its highly anticipated, fully formalized federal licensing framework. Operating as an established stakeholder under the country’s central regulatory guidelines, Ana Gaming will leverage the developer’s premium live dealer streams to satisfy the growing entertainment expectations of the Brazilian public.
The product suite encompasses traditional live tables alongside high-production game show concepts engineered to maximize mass-market user engagement across both web and mobile channels.
For Imagine Live, the strategic alliance anchors its long-term commercial growth strategy across Latin America by connecting its technology directly with an operator that unifies deep localized marketing expertise with an active, highly engaged player community.
The collaborative deployment focuses heavily on compliance parameters, ensuring all stream telemetry and random number generation processes adhere strictly to federal technical standards to support sustainable, long-term channelisation within the South American gaming frontier.
Driving Innovation and Security Across Latin America
Nadiya Attard, Chief Commercial Officer of Imagine Live Group, highlighted that partnering with a compliance-focused corporate group delivers the foundation required to unlock Brazil’s massive player potential:
“Brazil remains one of the most exciting regulated markets in the global gaming industry, and we are thrilled to enter into this partnership with Ana Gaming as they continue their impressive growth journey. Their deep understanding of the local market, strong portfolio of brands, and commitment to responsible gaming make them the ideal partner for Imagine Live. We look forward to delivering exceptional live casino experiences to their players and building a successful, long-term relationship together.”
Marco Tulio Oliveira, Chief Executive Officer of Ana Gaming, confirmed that the live dealer integration perfectly complements the holding company’s strategy to deploy a diversified entertainment catalog that respects state regulatory boundaries:
“The collaboration with Imagine Live complements our strategy of offering a robust entertainment portfolio that strictly adheres to regulatory guidelines. Delivering high-quality live casino experiences to our players is central to our mission, and this partnership reflects our focus on innovation and the security that is fundamental in a regulated market.”
