Prominent iGaming software developer BGaming has officially announced the return of its highly acclaimed digital forum, the TRUE WAYS online conference.
The interactive digital gathering serves as an open B2B platform where international industry leaders can share honest operational case studies, key lessons extracted from corporate failures, and practical insights regarding the critical economic challenges shaping the modern remote gaming vertical.
Addressing Product Oversaturation in Modern Regulated Horizons
The virtual convention is scheduled to broadcast live on July 15 at 15:00 CET. Attendance remains entirely free of charge for iGaming professionals who complete advanced registration via the event’s dedicated portal. The second edition of the TRUE WAYS framework will feature six expert-led presentation sessions restricted to a high-density, 20-minute format, with each block leading directly into a live, interactive Q&A discussion panel.
This structural setup enables remote attendees to interface directly with executive speakers, fostering transparent dialogue, cross-border knowledge transfer, and strategic networking loops across international boundaries.
The core educational theme defining the 2026 conference is titled explicitly: “Content Overload in iGaming: Who Wins the Player’s Attention?” The specialized tracks will analyze how the global betting landscape has become intensely oversaturated with identical, copy-paste game software formats.
Seated speakers will share data-driven insights into how agile operators can adapt their product lines to counter this aggregation challenge, while detailing the exact content delivery and user engagement strategies required to build authentic player loyalty in 2026 and beyond.
Securing High Caliber International Speaker line ups
The confirmed speaker roster unifies prominent executive leaders from major cross-border operators, content aggregators, and high-volume operators:
- Carl Wiggman (Chief Executive Officer at Print Studios)
- Gretta Kockonan (Head of Business Development and Partner Studios at SOFTSWISS)
- Caelum Ferrarese (Casino Product Specialist at crypto powerhouse Stake)
- Mike Danshin (Chief Marketing Officer at 1w Crypto)
- Leonardo Benites (Chief Executive Officer at Propane)
- Igor Bondarenko (Internal Product Owner at BGaming)
The entire virtual program will be hosted by Surya Palli, the founder of iGaming Real Talk, who is widely recognized across the industry for directing un-censored, candid conversations with senior betting executives.
BGaming intends to leverage the success of its inaugural 2025 digital event, which attracted over 400 verified corporate delegates, nearly half of whom held senior C-level or managing director positions across Europe, North America, Latin America, and Africa.
Marina Ostrovtsova, Chief Executive Officer at BGaming, emphasized that navigating product saturation requires a complete philosophical shift in how operators approach user engagement:
“Content overload is one of the biggest challenges facing iGaming today. With more games competing for attention than ever before, businesses need to think differently about how they engage players and build long-term loyalty. This year, we have brought together experienced professionals from across the industry to share their perspectives on this challenge, discuss what is actually working in today’s market, and explore the strategies that will shape the future of player engagement.”
