In a fiscal year characterized by aggressive consolidation and a fundamental reshaping of its corporate identity, Bally’s Intralot has reported a total group revenue of €518.0 million for the year ended 31 December 2025.
This revenue figure by Bally’s Intralot represents a robust 34.8 percent increase year-on-year, a trajectory largely fueled by the high-profile acquisition of Bally’s International Interactive.
Reshaping the B2C and B2B Revenue Mix
The integration of the International Interactive division, which was finalized in October 2025, contributed €167.1 million in revenue and €67.0 million in EBITDA during its initial months under the group umbrella.
This strategic move has profoundly altered the company’s revenue distribution; B2C iGaming and betting revenue surged to €242.4 million, up from just €92.3 million the previous year.
Additionally, the B2B segment saw a slight contraction, declining to €275.6 million from €292.0 million. Despite this shift toward consumer-facing digital play, lottery operations remain a vital pillar of the organization, contributing 46.2 percent of total revenue, while iGaming and sports betting followed closely at 45.2 percent.
On a pro-forma basis, the combined entity generated approximately €1.09 billion in revenue, with the United Kingdom emerging as the group’s primary market during the fourth quarter.
Leadership on Global Positioning
Bally’s Intralot CEO Robeson Reeves highlighted the transformative nature of the period:
“2025 has been a landmark year for Bally’s Intralot. The successful acquisition of Bally’s International Interactive has fundamentally transformed our Group into one of the leading iGaming and lottery platforms globally. Our combined pro-forma revenues of approximately €1.1 billion and AEBITDA of €431 million at a nearly 40% margin speak to the exceptional quality and earnings power of this platform. Our underlying operations continued to deliver, with reported operating cash flow growing to €158.5 million and AEBITDA margins expanding year-on-year, supported by the inclusion of Bally’s International Interactive in the fourth quarter of the year. Our performance demonstrated the resilience and diversity of our global portfolio despite FX headwinds in the US. We entered 2026 as a stronger, larger and more profitable business, well-capitalised, highly cash-generative, and uniquely positioned across online gaming, lottery and sports betting. The best is ahead of us.”
With a cash position of €246.7 million and a managed leverage of 3.46x, the group enters 2026 positioned as a diversified powerhouse capable of balancing traditional lottery stability with the high-growth potential of the global digital betting market.
