MuchBetter

Meet MuchBetter

MuchBetter is a mobile payment app and wallet operated by MIR Limited, a London based fintech. MIR Limited was set up in 2016 and the MuchBetter app launched in 2017, and the company is regulated as an Electronic Money Institution by the UK Financial Conduct Authority and a member of the Electronic Money Association. The business was later acquired by the investment firm Investcorp. MuchBetter is built mobile first, around an app that approves payments using the user's phone and device based security rather than typed card numbers, and it reports a base of more than one million registered users across 180 countries, with markets that include the UK, Germany, Italy, Canada and the Netherlands and gambling as a core sector.

The MuchBetter App

App and Security

The product is an app first wallet that authenticates each payment through the user's phone, with features such as dynamic security codes that change per transaction, which the company presents as a way to cut fraud compared with entering static card details.

Cards and Wearables

It is paired with a Mastercard prepaid card and a line of contactless wearables, from key fobs to bands, which extend the wallet to tap payments in the physical world as well as online checkout, a hardware angle few rival wallets push.

Deposits and Withdrawals

In gambling, MuchBetter handles deposits and withdrawals and is a common option at casinos and sportsbooks that want a mobile wallet aimed at players. Operators frequently attach promotions to the method, such as bonuses for depositing with MuchBetter, which has helped its uptake in the sector. Because it is built around a phone number and an app, signing up and paying can be quicker than card based methods for mobile players.

Awards and Adoption

MuchBetter has leaned into the iGaming sector deliberately and is a regular name at industry awards, having taken recognitions such as a payments innovation award in 2021 and a mobile payment solution award in 2020. Its positioning rests on being a purpose built mobile wallet rather than a legacy brand carried over from the desktop era, with the wearable hardware and per transaction security used as its main points of difference. Backing from Investcorp and an FCA electronic money licence give it the regulatory and financial footing operators look for in a payment partner, and its spread across 180 countries reflects a wallet that, while smaller than the oldest brands, has built a recognisable place in player focused mobile payments.

MuchBetter News

Gamblers Connect items featuring MuchBetter collect here, linked back to the profile.