PhilWeb Corp is significantly deepening its involvement in the Philippines’ rapidly expanding online gaming sector through a major strategic partnership with Tiger Resort, Leisure and Entertainment Inc., the operator of the world-renowned Okada Manila.
In an announcement on Thursday, PhilWeb confirmed it would serve as the technology and content provider for the integrated resort’s new branded digital platform, ‘Okada Play.’
Under the terms of the agreement, PhilWeb will deliver a comprehensive, end-to-end online gaming solution. This includes the deployment of a full suite of high-quality gaming content, the underlying platform infrastructure, customer service systems, and dedicated marketing support.
For Okada Manila, the launch of ‘Okada Play’ is a deliberate move to extend its luxury brand identity beyond the physical casino floor and into the pockets of the growing number of digital players across the Philippines.
A Move Toward Digital Convergence
The launch follows a challenging year for the physical resort, which saw its gross gaming revenue (GGR) dip by over 20% in the previous fiscal year.
Nobuki Sato, President and COO of Okada Manila, framed the partnership as a critical component of the group’s recovery and digital transformation:
“Okada Play marks a strategic step in scaling our digital gaming presence and reinforcing our leadership in the market. By expanding our platform portfolio through this partnership, we are able to reach new player segments while continuing to elevate the premium digital experience associated with the Okada brand.”
Brian Ng, President of PhilWeb Corp, emphasized the company’s role in scaling luxury brands:
“By working with Tiger Resort, Leisure and Entertainment Inc., we are enabling the extension of a globally recognized luxury gaming brand into the online space through a robust and scalable platform. This partnership underlines our ongoing push to deliver high-quality gaming solutions for major industry players.”
This move highlights a broader trend of convergence in Manila and the Philippine market in general, where elite land-based operators are partnering with specialist tech firms to ensure their brand experience remains consistent across all channels.
