Hub88, a leading global iGaming aggregator, has significantly bolstered its engagement and retention toolkit through a landmark partnership with LuckyDraw.
This collaboration introduces a diverse range of prize draw mechanics, including interactive raffles, scratch cards, and instant-win games, to Hub88’s extensive network of operator partners.
Enhancing the Player Experience
The integration allows operators to offer a more holistic gaming experience by tapping into the rising popularity of secondary prize mechanics. LuckyDraw, which launched in early 2026, provides a “fully branded, native experience,” ensuring that interactive raffles and instant-win products align seamlessly with an operator’s existing brand identity.
This move follows Hub88’s recent unveiling of its advanced Player Analytics tool, a centralized interface designed for deep-dive player insights, advanced risk detection, and powerful segmentation. Combined with LuckyDraw’s gamification platform, Hub88 now offers a comprehensive suite aimed at increasing player lifetime value (LTV).
Ollie Castleman, Managing Director of Hub88:
“Over the past year, we’ve heavily invested in jackpots, bonusing and loyalty solutions across our platform. LuckyDraw’s fully branded raffles, instant wins and scratch games are a valuable addition to this, helping operators engage their players in new and compelling ways.”
A Flexible Gamification Solution
LuckyDraw was specifically engineered to address the massive player appetite for raffles and prize draws, providing a flexible and easy-to-implement solution for the industry.
Yaniv Spielberg, CEO and co-founder at LuckyDraw, stated:
“We are excited to partner with Hub88 to bring our prize draw experiences to wider audiences while helping their operators offer something truly unique in the industry that increases engagement, retention, acquisition, brand loyalty and lifetime value.”
