
Following the announcement of the Gamblers Connect Contributors Program, an exclusive initiative limited to just 12 industry experts for 2026, we are proud to unveil the next power player on our roster.
We promised our audience that this program would not be a rotating door of guest bloggers, but a curated selection of practitioners with “skin in the game.” Today, we deliver on that promise by welcoming Ihor Zarechnyi, CEO and Founder of NeverEnding, as our latest official Contributor.
An Industry Visionary
Ihor brings a performance-driven mindset that is currently redefining the game development landscape. As the founder of NeverEnding, a high-octane iGaming studio, he is responsible for leading a specialized organization built to strip away industry bureaucracy and “red tape”.
His reputation is built on an confident “Games, Growth, and No Excuses” philosophy, skills that are essential for driving innovation in a highly competitive market.
As one of our 12 voices, Ihor helps us gain a behind-the-scenes perspective on building a studio from the ground up and launching successful global content strategies, drawing from his extensive executive experience in international markets.
B2C Power, B2B Results
One of the key reasons we selected Ihor Zarechnyi for this program is his unique approach to product development, which he describes as “B2B backed by B2C power”. He understands that true success in the sector comes from creating games that achieve genuine market traction and player engagement, rather than just corporate visibility.
As the new Gamblers Connect Contributor, Ihor will speak directly about his professional journey and his first-hand experience in launching the NeverEnding game studio.
He will provide our readers with high-level insights into game mechanics, technological stability, and the elimination of operational friction, bypassing recycled messaging to deliver genuine educational value.
Readers can expect his first analysis piece to drop soon, setting a high bar for a year of knowledge-driven content.


