Betr has announced a major multi-year partnership with Polymarket, the world’s leading decentralized prediction markets platform, to integrate event contracts directly into the Betr ecosystem.
This landmark agreement will see the launch of prediction markets within the Betr “super app” beginning in 2026, making a diverse range of contracts across sports, politics, and culture available to over one million paying users in the United States.
The Vision of a Financial Super App
The partnership is a cornerstone of Betr’s strategy to evolve beyond a traditional sportsbook into a comprehensive financial and gaming hub.
By incorporating prediction markets, a category projected to reach $1 trillion in annual volume, Betr is positioning itself as the primary destination for the modern sports fan who seeks a unified experience across various real-money gaming verticals.
Joey Levy, Founder and CEO of Betr:
“Since starting Betr, we have built our business entirely around serving the modern sports fan at scale. Launching Predictions is an important step toward our vision of creating the first true nationwide real-money gaming and financial super app, integrating a category projected to reach $1 trillion in annual volume into the same seamless experience as Picks, Sportsbook, Casino, and Arcade. There is no better partner than Polymarket to power this expansion, given their category leadership and deep connectivity across the sports ecosystem.”
Mainstreaming Event Contracts
The integration will allow Polymarket to leverage Betr’s massive and highly engaged audience to bring event contracts into the mainstream.
Shayne Coplan, Founder and CEO of Polymarket, highlighted the synergy between the two platforms:
“Prediction markets are becoming a foundational tool for understanding the future, and scale is what brings them into the mainstream. Betr has built one of the most engaged sports audiences in the country, and their ability to engage millions of users makes them the ideal partner to bring prediction markets to a massive new audience. This partnership allows us to scale our infrastructure and continue bringing the power of prediction markets into the daily experience of sports fans across the country.”
