
Leading sportsbook from Nigeria, Bet9ja has announced a major sponsorship agreement with rising British heavyweight boxing star Moses Itauma.
The 20-year-old prodigy, who proudly celebrates his African, and above all, Nigerian heritage, has maintained an undefeated record since turning professional in 2023, impressively winning ten of his twelve bouts by stoppage.
The partnership highlights Bet9ja’s strategy of aligning with top-tier Nigerian talent on the global stage.
This strategic collaboration comes just ahead of Itauma’s most significant career fight to date, a headline bout against former world title challenger Dillian Whyte scheduled for August 16th in Saudi Arabia.
As part of the agreement, the branding of the Logifuture-powered operator will be prominently displayed on the training gear and ringside apparel of Itauma and his team.
Furthermore, the heavyweight contender will be featured in exclusive video content and digital campaigns across Bet9ja’s social media platforms, offering fans unique behind-the-scenes access.
Commenting on the partnership, Itauma expressed his excitement.
I’m delighted to be working with Bet9ja as I prepare for the biggest fight of my career so far. My Nigerian heritage and family have always been a source of pride, and this partnership is a powerful connection to my roots. I look forward to bringing my championship belts back to my father’s homeland.
Tom Beck, Head of Content and Social Media at Logifuture, added that Itauma’s pride in his roots makes him a natural fit for the brand.
Moses represents something special: a proud symbol of Nigerian toughness, talent and ambition on the global stage.
This sponsorship follows Bet9ja’s recent renewal of its support for Nigeria’s national football team, reinforcing its commitment to championing Nigerian sporting excellence.