Belatra Games Outlines Expansion Strategy for Peru Gaming Show 2026

Specialist online slots developer Belatra Games has finalized its operational itinerary for the upcoming Peru Gaming Show (PGS) 2026.

Alongside business meetings on the exhibition floor, the slot developer will host a dedicated cocktail event and a football watch party for regional partners.

The event is recognized as one of Latin America’s most important international gaming trade fairs.

Strategic Market Positioning in Lima

Marking its 23rd year, PGS 2026 will take place on June 17 and June 18 at the Jockey Exhibition Center. The trade show serves as a landmark industry event, bringing together leading brands, manufacturers, and software suppliers active across the regional market. Belatra Games plans to leverage the convention floor to reconnect with existing clients, establish new partner networks, and accelerate its commercial footprint in Peru.

The Peruvian market has emerged as an increasingly important territory in Belatra’s broader Latin American growth strategy. Company representatives will be on hand throughout the exhibition to showcase the developer’s title portfolio and negotiate new regional distribution agreements.

To support its commercial objectives during the convention, Belatra Games is organizing an exclusive network event called the Belatra Cocktail Experience. The gathering will bring together leading executive figures from across the sector for collaborative industry discussions. Additionally, the supplier is hosting a localized watch party for friends and partners on June 16 to broadcast Argentina’s football match against Algeria.

Prior to arriving in Lima, the Belatra accounts team is attending SBC Americas in Fort Lauderdale to demonstrate its localized, Latin American-ready gaming content to operators across both North and South American markets.

Boasting 32 years of industry experience, Belatra Games originally established its global footprint via land-based slot titles. In 2015, the developer expanded into the digital vertical by integrating its portfolio with top-tier content aggregators, including SoftSwiss, BetConstruct, Digitain, and Slotegrator. The firm has since introduced over 100 digital titles, maintaining an ongoing strategic focus on expansion across Europe and Latin America.

Building Relationships in a Rapidly Growing Market

Lucila M. Barletta, Head of Accounts LatAm at Belatra, emphasized that the conference serves as a vital platform for corporate relationship building within the country:

“Peru is an exciting and growing market and PGS is the perfect place to build on our relationships with partners already working with us and to connect with new ones. We look forward to an amazing couple of days in Lima and, of course, rooting for Argentina with our friends and partners throughout the evening. It’s going to be a special occasion all around.”

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