Yggdrasil, a leading publisher of online gambling content, has secured a significant distribution partnership with iGaming platform provider Vyking.
The partnership will see Yggdrasil’s entire portfolio made available to Vyking-powered operators across key markets in Europe, Asia, and Africa, marking a major expansion of the supplier’s global footprint.
Comprehensive Content Integration
Under the terms of the partnership, Vyking’s network of brands will gain access to Yggdrasil’s complete suite of games. This includes high-performing legacy titles, new releases featuring proprietary Game Engagement Mechanics (GEMs), and content from the YG Masters program.
The integration promises to deliver over 120 new games annually from Yggdrasil and its 20+ Master Partners, ensuring a steady stream of fresh content for operators.
Strategic Alignment
Franz Gerhart, CEO of Vyking, praised the deal, noting that Yggdrasil’s “high-quality portfolio” aligns perfectly with Vyking’s platform philosophy. He emphasized that the seamless integration would add significant value for partners by offering top-tier entertainment without technical friction.
Jose Kadala, Chief Commercial Officer at Yggdrasil, echoed these sentiments, highlighting the strategic importance of the collaboration. “Through this deal with Vyking we are able to reach an even wider audience,” Kadala stated, reinforcing Yggdrasil’s mission to deliver the best entertainment to players worldwide through like-minded business partners.
