Last updated on June 12th, 2025
According to the latest State Online Gaming Market report, the online gaming market in Spain experienced significant growth in 2024, with gross gaming revenue (GGR) rising by 17.61% to reach €1.45 billion ($1.58 billion).
The surge in revenue was followed by increases in both deposits and withdrawals, which grew by 19.62% and 19.73%, respectively, numbers that show that the market in Spain is on the rise.
Moreover, marketing investments reached €526.30 million for the year, which is a 30.36% increase from 2023, where the expenditure was allocated across various channels, including affiliates (€56.32 million), advertising, sponsorships, and promotions.
From here, advertising costs alone saw a 37.17% increase, whereas promotional costs also rose by 30.84%.
Additionally, the number of active players reached nearly two million (1,992,889) in 2024, marking a 21.71% increase compared to 2023.
Sports betting in Spain was the strongest performer, recording a 23.80% increase for FY24, while online casino gaming followed closely with a 16.96% growth, with online slots being the key contributor..
Bingo also noticed a 3.96% increase in revenue, yet poker underperformed by recording a 4.99% decline in GGR.
This drop was due to diminished participation in tournament poker, which alone makes up 73.58% of the revenue. As a result, tournament poker saw a 3.48% decline, whereas cash poker declined by 8.97%, making for 26.42% of the market share.
