
The dynamic Maltese game provider Gamzix has announced a major strategic partnership with the leading platform and game aggregation service, SoftGamings.
This significant distribution agreement will see Gamzix’s entire suite of iGaming content integrated into the SoftGamings platform, substantially expanding the provider’s access to a global network of licensed operators in key regulated markets.
The collaboration is designed to be mutually beneficial, creating a powerful synergy between a creative content developer and an established distribution heavyweight.
Through this deal, Gamzix will leverage SoftGamings’ extensive operator network and robust technical infrastructure to accelerate its international expansion and amplify its brand presence.
In turn, SoftGamings will enrich its highly respected aggregation engine with Gamzix’s portfolio of innovative and engaging casino games, reinforcing its own commitment to providing its partners with fresh, high-quality content.
James Davies, Head of Commercial at Gamzix, highlighted the strategic importance of the timing. He described the partnership as an “exciting achievement” that comes at the beginning of a new growth phase for the company.
Davies emphasized that the alliance reinforces Gamzix’s market entry strategies and its pledge to supply operators with top-tier content on a global scale.
Pavel Chuchanov, CEO of SoftGamings, echoed this positive sentiment, underscoring his company’s selective approach to new collaborators.
We’re thrilled to welcome Gamzix to our network of partners. Their rapid growth, innovative game design, and clear commitment to quality make them a perfect fit for our platform.
He added that SoftGamings actively seeks partners who inject “fresh energy and creativity” into the iGaming space. The partnership is poised to drive value for operators by blending creative game development with seamless integration and a shared focus on regulatory compliance.