iugu Joins IBIA Payment Forum to Bolster Betting Integrity in Brazil

The official logo for iugu, with the tagline "tecnologia que vira potência" (technology that becomes power).

The Brazilian financial technology company iugu has officially joined the International Betting Integrity Association’s (IBIA) Payment Provider Forum.

This move signals a strong commitment from the firm to enhance transparency and combat fraud within the rapidly expanding Brazilian sports betting industry.

The Payment Provider Forum was established by the IBIA as a collaborative initiative to safeguard the betting market from financial crimes associated with the manipulation of sporting events.

Member organizations sign a formal Declaration of Commitment and Participation, pledging to uphold the highest standards of integrity, adopt best practices for transparency, and implement robust monitoring activities to detect and prevent fraudulent transactions.

This development is especially timely for Brazil, where the betting market is experiencing explosive growth.

According to data from the Ministry of Finance’s Secretariat for Prizes and Betting (SPA), a staggering 17.7 million Brazilians placed bets on websites or apps in the first half of 2025 alone.

As a member, iugu is now authorized to display the IBIA Payment Provider Forum kitemark, which serves as a public symbol of its adherence to the initiative’s rigorous integrity standards.

The partnership aligns with IBIA’s recently launched “Mission 2030,” a five-year strategic plan aimed at strengthening global sports betting integrity.

Ricardo Dostaole, Head of Bets at iugu, stated: 

Our membership in the IBIA Payment Provider Forum underscores our commitment to the highest global standards. We are eager to actively contribute to the sector’s growth in Brazil and internationally, partnering with leaders who are committed to security and the development of regulated sports betting.

Khalid Ali, CEO of IBIA, added: 

We are pleased to welcome iugu as a new member of the Payment Provider Forum. The involvement of responsible and committed payment providers is essential to support the integrity and sustainable development of the regulated sports betting market, especially in emerging regions like Brazil.

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