
The Ukrainian-rooted betting brand GG.Bet has secured a high-profile official partnership for the upcoming undisputed heavyweight championship fight between Oleksandr Usyk vs Daniel Dubois 2.
The highly anticipated rematch is scheduled to take place on July 19th at London’s iconic Wembley Stadium.
The event will see the unified WBA, WBO, WBC, and IBO champion, Usyk, put his titles on the line against IBF titleholder Dubois.
This bout is a direct rematch of their August 2023 clash in Poland, where Usyk emerged victorious via technical knockout.
The fight carries immense weight for both competitors. Dubois has the opportunity to claim the undisputed crown in his home city, while Usyk is on the verge of making history as a three-time undisputed world champion.
In a collaboration with event organizers Queensberry and Ready to Fight, GG.Bet’s branding will be prominently featured throughout the event.
The partnership ensures significant brand visibility, with placement around the ring, inclusion in promotional materials, and presence during all major fight-week activities, including the press conference on July 17th and the weigh-in on July 18th.
This sponsorship is historically significant, as it marks the first time a betting brand with Ukrainian origins has backed a heavyweight championship fight of this magnitude.
In a statement, GG.Bet’s press office noted that the scale of the event aligns perfectly with their “Big fight. Real thrills.” campaign slogan.
To engage with fans, the company will also be running social media campaigns and offering special promotions on its betting platform, specifically for the much-anticipated Usyk vs Dubois 2.
This move follows other strategic partnerships for the brand, including a recent expansion of its collaboration with MightyTips.