FanDuel to Launch in Missouri Through St Louis City SC Partnership

An action shot of St Louis City SC players celebrating, highlighting the local sports team that has partnered with FanDuel to facilitate the operator's entry into the Missouri market.
Source: St Louis City SC

Leading online sports betting company FanDuel has officially announced its upcoming entry into the Missouri market, secured through a strategic agreement with Major League Soccer club St Louis City SC.

This expansion will mark the 25th US state where FanDuel offers its popular mobile and online sports betting products, further solidifying its position as a dominant force in the regulated American wagering landscape.

The partnership with a major local sports franchise provides the operator with a powerful launchpad to engage with the state’s passionate sports fan base.

The New York-based company, a subsidiary of global gaming giant Flutter Entertainment, continues its aggressive and successful state-by-state expansion strategy.

The agreement with St Louis City SC is a key component of this approach, leveraging the trust and local connection of a professional sports team to build brand awareness and acquire customers. 

While the launch in Missouri represents its 25th sports betting state, FanDuel’s overall footprint is much larger, with some form of presence (including daily fantasy sports) in 50 states.

The company serves a massive customer base of over 17 million people and complements its online offerings with 25 retail sportsbook locations across the country.

This latest move into Missouri is a testament to FanDuel’s operational scale and international expertise.

The company maintains a significant global presence with offices not only in US hubs like Los Angeles and Atlanta but also in Canada, the UK, Ireland, Portugal, Romania, and Australia.

By partnering with St Louis City SC, FanDuel is poised to bring its market-leading technology and comprehensive betting options to sports fans in the “Show-Me State,” offering a wide range of markets on local teams and major sporting events worldwide.

The launch is expected to be a significant development for the emerging Missouri sports betting market.

Leave a Reply

Your email address will not be published. Required fields are marked *

Spin & Win Bonus
Spin & Win Bonus