Cubeia Crowning Moment: Danny Wu Wins Star-Studded VIP Poker Tournament at ICE Barcelona

Swedish football legend Henrik Larsson wearing a Celtic FC jersey playing poker alongside Johan Mjällby at the Cubeia and QTech Games stand during the ICE Barcelona expo.

Cubeia, the leading Sweden-based iGaming software solutions provider, has officially announced Danny Wu as the champion of its inaugural ICE Barcelona VIP Poker Tournament.

Delivered in strategic partnership with QTech Games, the exclusive event became a standout attraction on Day 2 of the expo, drawing crowds to witness high-stakes action featuring Swedish football legends Henrik Larsson and Johan Mjällby.

A Premium Poker Experience

Held at Cubeia’s stand, the tournament was designed to create a buzzing, social atmosphere amidst the busy conference floor. Danny Wu navigated a competitive field to secure the top prize of €1,500, outplaying opponents at a special table that included the two football icons.

The event was more than just a game; it was a curated VIP experience. With champagne and beer flowing, the session blended intense gameplay with relaxed conversation and nostalgic football stories from Larsson and Mjällby, effectively magnetizing poker fans and industry delegates to the Cubeia booth.

Showcasing iGaming Innovation

Beyond the cards, the initiative served as a live demonstration of Cubeia’s ability to build community-driven gaming experiences. The high-traffic event allowed visitors to demo Cubeia’s “Originals” portfolio, including upcoming titles like Chicken Cross TowerMultiplier Roulette, and Snakes. It also highlighted the capabilities of the Cubeia Nano platform and their advanced hybrid poker network, which caters specifically to the growing crypto casino market.

Industry Reaction

Tove Nilsson, Marketing & Event Coordinator at Cubeia, praised the success of the VIP Poker Tournament in bringing the industry together.

“The VIP Poker Tournament exceeded all expectations and was a major highlight of ICE Barcelona,” said Nilsson. “Working with our partners, QTech Games, we delivered a truly premium experience, and the atmosphere around the table was exactly what we hoped for—competitive, social, and genuinely fun. Congratulations to Danny on a deserved win, and huge thanks to Henrik Larsson and Johan Mjällby for being such great sports, taking the time to chat with players and visitors.”

Founded in 2007, Cubeia continues to strengthen its position as a Stockholm-based leader in iGaming technology, specializing in robust poker software and operator success.

  • Dimitri Dimitrov Chief Content Officer

    Dimitri is an iGaming expert with nearly a decade of experience and a knack for crafting content that speaks directly to the iGaming crowd. He understands affiliate marketing, player psychology, and search algorithms, which enables him to write engaging, data-driven articles.

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