Our foundational goal is simple: to be the most reliable, insightful, and supportive resource for gamblers everywhere. We understand that navigating the world of online gambling involves your time and your money, and we take the responsibility that comes with that very seriously.
Because our content falls into what Google classifies as a “Your Money or Your Life” (YMYL) category, we are committed to upholding the highest standards of Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T). Your trust is our most valuable asset, and we believe earning it starts with being completely open about who we are and how our platform is funded.
How We Keep the Lights On at Gamblers Connect
Creating the high-quality, in-depth, and—most importantly—free content you find on Gamblers Connect requires a significant investment. We have a dedicated team of experienced writers, seasoned reviewers, and technical experts who work tirelessly to ensure our information is accurate and up-to-date.
To support this work, we’ve developed a business model with several revenue streams. Here’s a clear and honest breakdown of how we generate income:
- Affiliate Partnerships (Our Primary Model): Many of the links on our site that lead to an online casino or gaming brand are “affiliate links.” This means that if you click on one of these links and proceed to sign up or make a deposit, we may receive a commission from that operator. This is the most common way we fund our operations.
It’s crucial for you to know that this arrangement comes at absolutely no extra cost to you. Think of it as a referral fee paid by the operator to us for helping you discover their platform. - Featured Content & Strategic Partnerships (Press Releases & Interviews): From time to time, we may partner with brands to create featured content. This can include things like detailed interviews with key industry figures or announcements about new products via press releases. These partnerships allow us to bring you exclusive insights you might not find elsewhere.
When this content is sponsored, it will always be clearly and conspicuously labeled as an “Advertisement,” “Sponsored Content,” or “Paid Partnership”. Our commitment to you is that our editorial integrity remains paramount, and these partnerships do not influence our independent reviews of those same brands. - Contests, Giveaways, and Events: We love to create engaging experiences for our community, and sometimes we collaborate with our partners to host contests or special giveaways. The funding for these events may be provided by a sponsoring brand.
In all such cases, the terms and conditions will be laid out in full, participation will be entirely voluntary, and the fact that it is a sponsored event will be made perfectly clear.
Our Promise: Editorial Integrity Above All
While the above methods fund our work, they never dictate our opinions. Our core promise to you is built on a foundation of unwavering editorial independence.
- Our Reviews Are Not for Sale: Let us be unequivocal: our ratings, reviews, and recommendations are not influenced by compensation. We have a rigorous, hands-on evaluation process where our experts create real accounts, deposit funds, play games, test withdrawal speeds, and challenge customer support to ensure our analysis reflects the genuine player experience.
- Objectivity is Our Policy: We only recommend operators that are properly licensed and meet our stringent criteria for safety, fairness, and reliability. If a casino doesn’t meet our standards, we won’t recommend it—it’s as simple as that. Our primary mission is to serve you, the player, with honest and reliable information.
We believe this transparent approach is the only way to build a lasting and meaningful relationship with our community. Thank you for putting your trust in Gamblers Connect.
If you ever have any questions about our practices, please don’t hesitate to reach out!
