Sportsbook technology provider Altenar has announced the appointment of Steven Craven as its new Chief Financial Officer (CFO). The strategic hire strengthens the company’s executive leadership team as it continues to scale its international operations and expand its footprint across regulated iGaming markets worldwide.
Craven brings extensive professional experience in financial management, corporate reporting, and business leadership to his new role. His career spans prominent professional services, public corporations, major iGaming operators, and technology ventures. He began his professional journey at PwC, spending a decade acquiring deep expertise in accounting and financial management across diverse international markets and industries. Following his tenure at PwC, Craven joined Strix Plc, where he played a pivotal role in supporting its AIM initial public offering (IPO) while helping develop its investor relations, financial reporting, and corporate governance frameworks.
Transition into iGaming and technology ventures
Craven subsequently transitioned into the iGaming sector with PokerStars and Flutter, contributing significantly to major corporate milestones including the FTSE merger. He later expanded his technology sector experience by joining a dynamic technology start-up, overseeing projects encompassing software development, web domains, and emerging digital concepts.
In his new capacity as CFO at Altenar, Craven will direct the company’s overall financial operations and strategy. His responsibilities include aligning financial planning with long-term commercial objectives and supporting sustainable growth as the company navigates complex international regulatory landscapes.
Commenting on his appointment, Steven Craven said:
“I’m excited to build upon the solid foundations already in place at Altenar as we enter the next phase of business growth. I look forward to working with our customers, suppliers, and staff to shape the financial strategy of the business, to continue to successfully navigate the complex regulatory environment in which we work, and to support the ambitions of our founders.”
Stanislav Silin, CEO and Co-Founder of Altenar, added:
“Steven’s appointment is an important step in strengthening our leadership team as Altenar continues to develop its business internationally. His financial expertise will support our long-term objectives and help ensure that our financial strategy remains aligned with the company’s wider ambitions.”
Navigating regulated expansion
With Craven overseeing financial governance, Altenar is well-positioned to sustain its commercial momentum across competitive global jurisdictions. His blend of public company experience and tier-one iGaming financial management provides the structural rigor required to support the supplier’s ongoing technology development and operator partnerships.
