Digital mobile games innovator PG Soft has officially announced its sponsorship for SiGMA World 2026, which is scheduled to run from November 2 to 5 at Fiera Roma in Rome, Italy. As one of the industry’s premier gatherings, SiGMA World annually attracts leading operators, software suppliers, affiliates, and executive professionals from across the international iGaming sector, providing a centralized platform for networking, knowledge exchange, and partnership building.
The agreement marks PG Soft’s triumphant return to Fiera Roma following its prominent sponsorship of SiGMA Central Europe at the same venue last year. Building upon the momentum of previous editions, the event continues to solidify its status as a cornerstone fixture on the global iGaming calendar.
Immersive branding across key delegate touchpoints
As part of its comprehensive sponsorship package, PG Soft’s distinctive branding will greet attendees from the moment of their arrival. The company has secured high-traffic exposure across registration counters 4, 5, and 6—representing one of the busiest focal points of the venue—complemented by dynamic logo and content displays across two prominent digital screens. Furthermore, twelve branded glass panels situated on the main exit doors of the ticketing hall will ensure continuous visibility as delegates move throughout the exhibition space.
Beyond the registration and entry zones, PG Soft has integrated its brand presence into communal rest and dining areas. The company will feature prominently in the ground-floor food court, utilizing four large branded column wraps and eight branded benches positioned where attendees gather for lunch and networking intervals between scheduled meetings.
Strengthening long-term industry alignment
The high-profile sponsorship underscores PG Soft’s enduring partnership with SiGMA and highlights the studio’s dedication to supporting premier events that foster community cohesion and commercial growth within the mobile gaming sector.
A company spokesperson commented on the milestone:
“SiGMA World marks PG Soft’s return to Fiera Roma after sponsoring last year’s debut in the Italian capital. Following the success of its first Rome edition, the event is well positioned to build on that momentum and further establish itself as a standout event in the global iGaming calendar.”
