Stake, one of the top online casino operators in the business, has set its sights on Denmark operator MocinoPlay in a bid to expand its presence in regulated markets.
According to Brais Pena, Chief Strategy Officer at Stake, this move is a “clear next step” for the leading operator as the company announces a long-term strategy for sustainable growth into some of the biggest regulated markets in the industry.
Stake has been quite busy in the field of mergers and acquisitions after the company acquired several top brands across global markets, including moves in Europe and South America.
This includes the acquisition of IdealBet in July 2024 and Betfair in Columbia in November 2023.
As per Stake’s official statement, by acquiring VinderCasino from MocinoPlay, the company would boost its presence in Northern Europe and establish itself as one of the biggest operators in the region.
Stake said that if the company were to acquire VinderCasino and apply its product experience and global presence, it could “accelerate” the growth of the operator in the Danish market.
Brais Pena commented on the prospect of Stake acquiring MocinoPlay from Denmark and said that it represents the perfect opportunity for the company to obtain a “blueprint” for entering other markets where “compliance is crucial.”
This acquisition will give us access to another high-value, regulated market with exciting growth opportunities. We have already expanded our local presence in Latam and Southern Europe, so making our mark in the north was the clear next step. We are demonstrating our clear ability to be successful in highly regulated markets, providing us with a blueprint for entry into other territories where compliance is crucial. The team behind MocinoPlay have done an impressive job in growing the VinderCasino brand in the Danish market, and we look forward to integrating Stake’s winning formula to super-charge this growth and reach even more Danish players.
Peter Eugen Clausen, Chief Executive Officer of MocinoPlay, echoed Pena’s sentiment and expressed excitement with the prospect of introducing Stake’s “exceptional product” to Danish players.
The combination of our team’s local expertise and Stake’s exceptional product and brand creates a winning formula. We look forward to introducing Stake to the Danes.
In order for this deal to come through, Stake and MocinoPlay will have to wait for approval from the Spillemyndigheden, the Danish gambling regulator.
