Kambi Partners with Betnation to Launch Sportsbook in the Netherlands

by Dimitri Dimitrov Published on October 20, 2025
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The logos of Kambi and Betnation displayed side-by-side, symbolizing their strategic collaboration for a new sportsbook offering in the Netherlands.

Kambi Group has announced a new multi-year partnership with Dutch operator Betnation, a deal that will see Kambi supply its comprehensive Turnkey Sportsbook solution.

This agreement marks a significant step for Betnation as it prepares to enter the sports betting vertical and further strengthens Kambi’s presence in the highly competitive regulated market of the Netherlands.

Under the terms of the partnership, Kambi will provide its complete end-to-end sportsbook technology and managed services.

This includes its powerful betting engine, sophisticated risk management systems, and robust compliance infrastructure, all designed to support Betnation’s successful launch into sports wagering.

Betnation, which first went live as an online casino in October 2022, will leverage Kambi’s proven platform to build a compelling and competitive sports betting offering for its Dutch customer base.

The Netherlands has been a key market for sports betting suppliers since its re-regulation and liberalization in 2021, and this deal reinforces Kambi’s position as a leading B2B provider in the region.

The company already has a strong foothold in the country, serving multiple operators, including a recent multi-market agreement with Glitnor Group that covers the Netherlands, Sweden, and Ontario.

With over 50 partners globally, Kambi’s Turnkey Sportsbook is a trusted solution for operators in regulated markets.

This new partnership follows other recent successes for Kambi, such as securing a long-term contract with the Oneida Indian Nation’s Turning Stone Enterprises in New York.

The agreement with Betnation underscores Kambi’s continued momentum and its ability to attract high-growth operators looking to establish a strong presence in regulated iGaming markets.

Werner Becher, Kambi CEO, said: 

“We are delighted to agree this partnership with Betnation as we strengthen our position as the sportsbook partner of choice for operators in regulated betting markets.”

Robert Schouten, Betnation CEO, added: 

“Kambi’s reputation for excellence and a commitment to regulated markets made them the natural choice as our new sportsbook provider.”

Dimitri Dimitrov

Dimitri is an iGaming expert with nearly a decade of experience and a knack for crafting content that speaks directly to the iGaming crowd. He understands affiliate marketing, player psychology, and search algorithms, which enables him to write engaging, data-driven articles.

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