Zitro Digital, the burgeoning online division of global gaming giant Zitro, has finalized a major partnership with LaFija.com.
The collaboration marks a significant expansion of Zitro’s presence in the regulated Peruvian market, bringing its signature land-based hits into the digital domain.
From Land-Based Success to Digital Dominance
Peruvian players on LaFija now have access to Zitro’s complete online library, featuring titles that have already established high levels of trust in the nation’s physical casinos. The initial rollout includes high-performing slots such as King Fu Frog, Legendary Sword, and Cash Totems. Additionally, LaFija will host Zitro’s world-renowned Video Bingo collection, which has been specifically optimized for the high-fidelity mobile experience demanded by modern LatAm users.
Leadership Confidence in Regional Results
The integration is designed to drive consistent revenue growth by leveraging a brand that local players already recognize from their retail experiences.
Debora Camacho, Marketing Manager at LaFija, expressed her enthusiasm for the deal:
“Zitro is a brand our players know and trust. Bringing their renowned slots and bingos to our online lobby allows us to offer a more competitive, high-quality portfolio that resonates perfectly with the local market.”
José Javier Martí, COO at Zitro Digital, highlighted the focus on player retention:
“Launching with LaFija.com strengthens our presence in Latin America and allows us to deliver content that operators can rely on for consistent performance. Peru is an important market for us, and we are focused on supporting operators with games that combine high player retention with proven results.”
This move reinforces Zitro Digital’s commitment to becoming a primary content provider across Latin America, focusing on jurisdictions where its brand equity is already firmly established.
