
Sportsbook Platform Provider Rolls Out Single-Match Multi-Selection Tool Designed to Enhance Retention and Personalization
Online sportsbook platform and technology provider Honoré Gaming has launched its new Bet Builder product, empowering operators to offer a high-retention wagering experience across football markets. The feature enables players to combine multiple selections from a single match, ranging from first goalscorers and total goals to booking cards and in-play moments, into a unified bet slip with combined odds.
Fully integrated across the Honoré Gaming infrastructure, the product launch is aligned with the company’s objective to deliver deeper engagement mechanics tailored to modern player behavior. By shifting the betting experience toward a personalized narrative format, the tool is projected to increase session durations, average stakes, and repeat activity.
Executive Insights
Valentin R, Chief Product Officer at Honoré Gaming, commented on the development:
“We built Bet Builder because our players were ready for it. In many of our markets, football is not simply entertainment, it is identity. Giving players the ability to craft their own story inside a match is the most natural extension of that connection. The emotional commitment suddenly grows as every moment on the pitch can directly affect the outcome of their selections.”