
Experienced Digital Executive with Google Background Takes Helm of ZEAL’s Rapidly Growing Games Business
ZEAL has officially announced the appointment of York Scheunemann as Vice President Games, heading up the company’s games division since June. Reporting directly to CEO Stefan Tweraser, Scheunemann is tasked with spearheading the strategic growth of ZEAL Games and expanding its international partner ecosystem for the long term.
Scheunemann brings over two decades of leadership experience across international technology companies and scale-ups. Most notably, he spent more than twelve years in various executive roles at Google, developing deep expertise in digital marketing, corporate development, and ecosystem growth. His professional background also includes advisory board service for high-growth entities, such as the EHL Group in Lausanne.
Executive Commentary
Discussing his new role, York Scheunemann stated:
“ZEAL has built a highly successful Games business in a very short period of time, establishing it as an important growth driver for the company. I look forward to building on this success together with the team by further developing our offering strategically, unlocking new growth opportunities and expanding the ecosystem around ZEAL Games alongside our international partners.”
Echoing this sentiment, ZEAL CEO Stefan Tweraser added:
“Our Games business is a key pillar of ZEAL’s growth strategy. With York, we are bringing on board a leader with a proven track record of building and scaling digital business models over many years. His experience in international technology companies, combined with his strategic expertise as an advisor and board member, will help us further develop this important business area and unlock its full growth potential.”