Advanced Real-Time Solution Delivers Over 60 Parameter Tracking and Automated Fraud Prevention
Broadway Platform has officially introduced BroadGuard, a sophisticated risk management and player profiling tool designed to provide real-time risk assessment across more than 60 distinct parameters. The new product joins Broadway Platform’s expanding ecosystem, offering operators advanced technical capabilities to secure their gaming environments.
Comprehensive Profiling and Automated Decision-Making
BroadGuard’s advanced fingerprinting and profiling architecture captures a wide array of vital data points, including IP addresses, device geolocations, operating systems, device types, screen resolutions, and browser specifications, alongside numerous other behavioral indicators.
The tool consolidates operator data within a unified back-office environment, streamlining reporting across payments, alerts, deposits, withdrawals, and user behavior. By leveraging an integrated rule engine, BroadGuard scores players dynamically based on their actions and identified risk indicators. This allows operators to monitor alerts and execute real-time decisions, such as applying account limits, blocking suspicious activities, or restricting bonus access based on individual risk scores.
Executive Commentary
Giorgi Samkharadze, Director at Broadway Platform, commented on the development:
“When we built BroadGuard, our priority was to create a solution that seamlessly connects the entire ecosystem. All player data is now consolidated within a single database, allowing information and documentation to be analysed within seconds and transformed into actionable insights. This enables our partners to make informed, transparent, and fully auditable decisions while keeping player protection at the core of our product suite.”
Samkharadze further highlighted the product’s early performance metrics:
“Our goal was to reduce the fraud ratio to below 1%. We achieved this objective and, in some of the most challenging fraud environments in Africa, particularly in Mozambique and Ghana, we also reduced the withdrawal-to-deposit ratio by 10%, helping operators strengthen risk management, improve operational efficiency, and create a safer player experience.”
