Expanded Agreement Integrates Premium Sports Data, Live Streaming, and Integrity Services Across Roughly 300,000 Matches Annually
Sports data and entertainment giant Sportradar Group AG (NASDAQ: SRAD) has announced a significant expansion of its strategic partnership with Polymarket. The enhanced U.S. agreement extends Sportradar’s comprehensive suite of premium sports data, live streaming, and integrity solutions to Polymarket across more than 20 sports leagues and competitions, representing approximately 300,000 matches each year.
The expanded collaboration builds upon a previous relationship covering major properties like the ATP Tour, Major League Baseball (MLB), National Hockey League (NHL), Major League Soccer (MLS), and the Ultimate Fighting Championship (UFC).
Broadened Sports Coverage and Integrated Solutions
Under the new agreement, Polymarket’s coverage across soccer, basketball, and tennis deepens substantially with the addition of premier global competitions, including:
- Soccer & Basketball: The Bundesliga, Euroleague Basketball, the Chinese Basketball Association (CBA), and the National Basketball League (NBL).
- Tennis: Tennis Grand Slams and UTR Pro events.
To support this massive scaling of prediction markets, Sportradar is supplying an extensive range of technological solutions:
- Premium Sports Data & Live Odds: High-speed, accurate data and live odds designed to power pre-game and in-play markets efficiently while ensuring timely settlements.
- Audiovisual Content: Live streaming across key competitions—such as exclusive rights for the ATP Tour, Bundesliga, and Euroleague Basketball—allowing users to watch live action directly alongside active trading markets.
- Fan Engagement & Marketing: Dynamic content features like live scores, schedules, and data visualizations, alongside advanced customer acquisition tools.
- Industry-Leading Integrity Services: Comprehensive safeguarding frameworks utilizing Sportradar UFDS AI to detect suspicious behavior and the Sportradar Integrity Exchange (SIE) for secure threat-sharing among participants.
Executive Commentary
Carsten Koerl, CEO of Sportradar, stated:
“We are pleased to deepen our partnership with Polymarket extending our data and solutions across a significantly broader portfolio of sports. Prediction markets represent a compelling adjacent growth opportunity and Sportradar is cementing its role as the foundational infrastructure powering this ecosystem. Accurate real-time data, premium live content and a robust integrity framework are what allow these markets to price efficiently, settle reliably, and retain the confidence of participants. We look forward to expanding on this foundation with Polymarket as the category continues to develop.”
Ari Borod, President of Sports Business Development at Polymarket, added:
“Expanding our relationship with Sportradar across more than 20 leagues and competitions gives Polymarket access to premium sports data, live content and integrity services at an unprecedented scale. We’re excited to continue building on this partnership as we expand our sports offering.”
