Reflex Gaming has announced its partnership with Bragg Gaming Group in a move that will see the supplier distribute its entertainment globally by using the latter’s cutting-edge remote gaming servers (RGS).
This partnership will make Reflex Gaming’s titles available to Bragg’s comprehensive network of operators in regulated markets around the world, consequently boosting the supplier’s position in some of the most sought-after global markets including the United Kingdom, the Netherlands, and the United States.
Moreover, as part of this multigame deal, Bragg will exclusively distribute all future titles produced by Reflex Gaming, which will be customized to align with specific customer preferences for each market individually.
This means that Bragg will be able to deliver unique and player-specific gaming experiences to its vast network of operators.
Mat Ingram, Chief Product Officer at Reflex Gaming, commented on the partnership and said that Bragg and its services that cover more than 30 global markets are the perfect opportunity for his company to expand in key markets both in Europe and North America.
Bragg services more than 30 regulated jurisdictions worldwide, with this agreement facilitating our expansion in key markets on our home continent and in target regions such as the US. Reflex Gaming’s product team continues to push boundaries when it comes to game development, and we have no doubt our diverse portfolio will elevate the offering of Bragg’s operator network.
Niklas Mravlje, Director of Product Marketing at Bragg, echoed Ingram’s sentiment by saying that the company is looking forward to helping Reflex Gaming expand in North America and further cement its already-strong presence in Europe.
Reflex Gaming has a strong existing presence across major European markets thanks to its land-based heritage and more recent iGaming venture. Bragg’s industry expertise will help fuel the supplier’s expansion and open the doors to the highly desired USA market for their games, as well as solidifying our own position as a leading distributor of best-in-class proprietary content.
Reflex Gaming was established more than 20 years ago, making a name for itself in the land-based gambling vertical as a reputable supplier of entertainment. However, in 2020, the company entered the iGaming sector and has since established itself as a leading brand with a rich portfolio of products and tools that drive retention, acquisition and revenue for operators.
