Programs

Boomerang Partners

Affiliate program managing eight online casinos including Boomerang Casino, with revenue share, CPA and hybrid deals across 30+ regions.

Company Profile

Boomerang Partners is the affiliate program for a portfolio of online casino and sportsbook brands. It recruits affiliates to promote its own operator brands and reports coverage across more than 30 geographic markets, with a mix of European, Latin American and other regions. Partners manage all of the brands from a single affiliate account, with tracking, reporting and creatives provided through the program's back office.

Brands in the Portfolio

The program manages several casinos, including its flagship Boomerang Casino, alongside FgFox, BetiBet, Bingo Bonga, Lama Bet, Zota Bet, 0xBet and WizeBets. Because the brands target overlapping but distinct audiences, an affiliate can direct traffic to whichever casino suits a given market or campaign, rather than being limited to one site.

Commercial Terms

Boomerang Partners lists revenue share starting at 25 percent and rising to 50 percent, as well as CPA, hybrid and individually negotiated deals. It states that a partner's negative balance of up to 10,000 euros is not carried into the next accounting period, which means the program absorbs that downside rather than passing it to the affiliate. Commission is calculated monthly, and the program says payments are issued by the fifteenth day of each calendar month, with the exact rate for a partner set with an affiliate manager.

Focus and Footprint

The program's focus is multi-brand casino and sportsbook traffic across a wide spread of regions rather than a single market. For affiliates, the draw is the breadth of brands and the negative-carryover protection; the practical value depends on how those brands are licensed and how they convert in the specific territories a partner works in. The spread of eight brands also gives partners room to rotate offers as markets, promotions and local conditions change, and to concentrate spend on whichever brand is performing well in a given month.

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Luka Dimitrijevic
Luka Dimitrijevic