1UP Partners

A New Program

1UP Partners is the affiliate program for PowerUp Casino. It launched in 2024, which makes it one of the newer programs of its kind, and it runs on the ReferOn affiliate platform. The program recruits webmasters, media buyers and traffic partners to promote a single casino brand, providing tracking links, reporting and marketing materials through the ReferOn back office.

The PowerUp Brand

The program promotes one operator, PowerUp Casino, which holds a Curacao licence. Because it is tied to a single brand rather than a portfolio, partners work directly with the casino behind the traffic, and the program's reach follows PowerUp's own licensing and market focus.

Earning and Payouts

1UP Partners lists three commission models: revenue share of 35 percent, CPA and a hybrid of the two, along with a 5 percent referral commission for partners who introduce other affiliates. It states that payouts are made once a month by bank transfer, with a minimum withdrawal of 1,000 euros, and the exact rate for a partner is agreed with an affiliate manager.

Where the Traffic Comes From

The program says its traffic spans a wide set of markets, including Australia, Canada, India, Germany, Italy, Mexico, New Zealand, Norway, Saudi Arabia and Japan, so it is aimed at partners working several regions rather than one. As a program launched in 2024, it has a short track record, so partners weighing it up are backing a newer operator, and the relatively high minimum withdrawal is worth noting for smaller affiliates. Its single-brand focus also means a partner's results hinge entirely on how PowerUp Casino performs, with no option to switch to a sister brand if conversion in a market disappoints, so it suits partners confident in that one product and comfortable backing a program still building its reputation.

1UP Partners: Recent Coverage

Gamblers Connect coverage of 1UP Partners is collected here, with each article linked to and from this profile.