Entain has launched a new campaign titled ‘What’s at Stake’, designed to shine a light on the jobs, livelihoods, and vital community connections that could be jeopardized by further gambling tax increases in the upcoming Autumn Budget.
Highlighting Colleague Voices and Community Connections
At the center of the campaign are the personal stories and voices of employees from Entain’s Ladbrokes and Coral shops. Through a series of films, colleagues share what their local betting shops mean to the people they serve—ranging from career development opportunities to lasting friendships built over decades.
Broader Economic and Social Contributions
The campaign also examines the important role betting shops play in supporting British racing, as well as the active part trained staff take in promoting safer gambling practices. Furthermore, it addresses the wider economic and social consequences that additional shop closures could inflict on local high streets.
As policymakers consider future taxation decisions, Entain is calling for an approach that accounts for these contributions and acknowledges the potential fallout for jobs and local communities.
