Peter & Sons’ online casino game portfolio is now live on Danske Spil Casino in Denmark in a content integration deal supported by Light & Wonder.
As a result, Danske Spil Casino, owned and operated by state gaming provider Danske Licens Spil, will enable exclusive access to Danish iGaming enthusiasts to a list of cutting-edge titles produced by Peter & Sons, including Xbalba, Ghostfather – Awakened, and Barbarossa.
This integration agreement is part of a wider content distribution deal between Peter & Sons and Light & Wonder that was signed in 2024, and which, in turn, is meant to facilitate content delivery across regulated markets where these two brands are operating.
What makes this agreement even more convenient is the fact that Light & Wonder is already in an existing partnership with Danske Spil, a move that enables the introduction of third-party content to the platform of the Danish operator.
Moreover, Peter & Sons holds numerous licenses in regulated markets, including Malta, the UK, Ontario, Italy, and Spain, and the company has recently expanded its content reach via several lucrative partnerships with suppliers such as Relax Gaming, Rootz, and EveryMatrix.
As part of its partnership with EveryMatrix, which was extended in 2024, Peter & Sons is able to further distribute even more casino titles via the state-of-the-art aggregation platform of EveryMatrix, CasinoEngine.
Yann Bautista, Founder and Commercial Director at Peter & Sons, commented on the development:
We’ve seen strong performance in Denmark, and teaming up with Danske Spil allows us to broaden our player base there via a platform that’s widely trusted and deeply embedded in the local gaming culture.
Danske Spil was established in 1948, making it the oldest and, with that, the largest gambling operator in Denmark, and is known for its continuous work with a plethora of content suppliers to support its online casino operations.
