
AGCO Approval Clears Path for ThrillPots Technology Across Province’s Regulated Casino, Sportsbook, and Lottery Verticals
ThrillTech, the global leader in side-bet jackpot technology, has officially been awarded a Gaming-Related Supplier licence by the Alcohol and Gaming Commission of Ontario (AGCO). This major regulatory milestone authorizes the company to distribute its highly engaging, opt-in side-bet jackpot technology to regulated online casino, sports betting, and lottery operators throughout the Canadian province.
The licensing approval allows ThrillTech’s existing multinational partners operating within Ontario to launch its proprietary jackpot systems. Additionally, it positions the supplier to establish new commercial relationships in one of North America’s most lucrative regulated jurisdictions.
ThrillPots: Engaging Players Without Altering Game Math
At the core of ThrillTech‘s market offering is ThrillPots, an innovative system that empowers operators to launch bespoke, player-funded jackpot mechanics. These jackpots layer seamlessly over existing casino, sports, or lottery products. Because the system functions as a completely independent, opt-in side bet, it does not interrupt active gameplay or affect the core mathematical models of the underlying games.
ThrillPots Value Proposition for Operators
| Feature | Operational Mechanism | Commercial Benefit |
| Independent Side Bet | Operates as a completely optional, separate wager. | Boosts player engagement without modifying core game RTP. |
| Player-Funded Mechanics | Jackpot pools are built directly from player side-bet contributions. | Eliminates volatility and risk from the operator’s balance sheet. |
| Seamless Software Layering | Integrates directly over existing casino and sports betting products. | Creates incremental revenue streams without cannibalizing existing spend. |
Strategic Growth and Global Reach
The Ontario expansion marks a major step in ThrillTech’s global growth trajectory. The supplier is already actively engaged in commercial discussions with prospective local operator partners who are looking to leverage unique side-bet jackpots to differentiate their brands in a highly competitive market.
Benjamin Bradtke, Co-Founder of ThrillTech, commented on the significance of the AGCO certification:
“Securing our AGCO licence is a major step in our mission to transform how jackpots are delivered at scale across regulated markets. This latest certification is testament to our robust technology and trusted compliance frameworks, allowing us to continue our global growth trajectory. We are thrilled to bring our proven, compliant jackpot technology to Ontario, empowering locally licensed operators to uplift revenue without cannibalising existing spend.”
With the addition of Ontario, ThrillTech’s regulated market portfolio now includes the United Kingdom, Sweden, the Netherlands, Romania, Malta, Gibraltar, Brazil, Peru, and Canada.