We are thrilled to announce that day 2 of the iGX Summit 2026 is officially underway. Today’s agenda shifts into high gear, focusing on cutting-edge marketing stacks, real-time player data, predictive AI, and omni-channel player retention.
For attendees and remote followers alike, these are the panels to watch today:
1. Guest Keynote — Add the Vegas Experience: How to turn casino strengths into Vegas-grade VIP programmes that attract whales across every touchpoint
- Time: 9:00 AM
- Track: Creating Next-Level Content
- Speaker: Steve Cyr, Founder of ISC Consulting
- What to expect: A masterclass in translating on-floor hospitality and high-touch casino service rituals into seamless, digital-first VIP programs designed to attract and retain high-value players.
2. Case Study Featuring Live Demo — Building Intelligent Growth Engines: How to unify data, automation, and decision-making to create AI-powered ecosystems that supercharge scalable growth
- Time: 9:20 AM
- Track: Building Growth and Momentum
- Speaker: Juan Carlos Álvarez, Head of Digital Marketing at Betwarrior
- What to expect: A deep-dive live demo outlining the design of adaptive AI frameworks for data orchestration and intelligence across the digital marketing stack.
3. Case Study — Programmatic Advertising for iGaming: How to build trust, reach better players, and prove performance
- Time: 10:00 AM
- Speaker: Daryl Goodman-Gordon, Managing Director, EMEA Revenue at AdRoll
- What to expect: Crucial insight into leveraging programmatic advertising structures specifically within the iGaming space to guarantee measurable performance and build user trust.
4. Fireside Chat — Agentic Execution Engine & ML Decision Modules: Successful AI Integration in real life
- Time: 10:20 AM
- Speakers:
- Eberhard Dürrschmid, CEO of Golden Whale
- Petru Muresan, Director Digital Solutions at Funstage
- What to expect: A practical look at combining CRM, AI, and real-time data to construct a unified profile across all player touchpoints, successfully connecting online and offline experiences.
5. Panel — Predictive That Wows: How can you use real-time player insights to deliver ‘How did they know?!’ personalisation that drives long-term engagement?
- Time: 11:10 AM
- Speakers & Moderator:
- Adam Ruffett (Speaker), Head of Casino at Livescore Group
- Séamus Nolan (Speaker), CRM Strategy Manager at Evoke
- Deb Lee (Speaker), Director, AI and Data Operations at Entain
- Russell Yershon (Moderator), Director at Connecting Brands
- What to expect: Industry experts discuss building platforms that anticipate player behavior to trigger real-time, hyper-personalized actions, using advanced algorithms to deliver intuitive user experiences.
6. Panel — From Floor to Screen: How can you convert land-based players to online and use Live Casino to stand out in saturated markets?
- Time: 11:40 AM
- Speakers & Moderator:
- Oliver Jones (Speaker), CMO of Grand Casino Bern
- Ann-Kathrin Baumgardt (Moderator), Co-Founder of Batomak
- What to expect: An essential discussion on the seamless transition of traditional casino customers to online spaces, and how operators can use immersive Live Casino setups to gain a competitive edge.
Stay tuned for further live updates and key takeaways from the showroom floor as iGX Summit 2026 continues to unpack the future of gaming technology.
