7777 Gaming Enters Italian Market via Octavian Lab Partnership

by Dimitri Dimitrov Published on July 22, 2025
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An image showing the logos of 7777 gaming and Octavian Lab, representing their strategic alliance to bring new casino content to Italy.

Leading online casino content provider 7777 gaming has announced a significant expansion into the Italian iGaming market through a new strategic partnership with the platform and aggregator provider, Octavian Lab.

This collaboration marks a key milestone in 7777 gaming’s international growth strategy, making its certified portfolio of games available to licensed operators across Italy. The integration will be facilitated through Octavian Lab’s advanced aggregator platform, Hub Casino.

The agreement will introduce a variety of 7777 gaming’s titles to Italian players, including newly certified games such as Crazy 100 BucksCash 100Thracian Treasures, and Devil’s Deal Soul for Sale.

These games are specifically designed to meet the demands of the local market, incorporating a range of engaging features like bonus rounds, free spins, multipliers, and buy-bonus options to provide a dynamic and exciting gameplay experience.

Leaders from both companies have expressed optimism about the new alliance. Elena Shaterova, Chief Commercial Officer at 7777 gaming, described the partnership as a “landmark moment,” highlighting Italy as a strategic market with immense potential.

Elena Shaterova said:

Partnering with Octavian Lab is a landmark moment for 7777 gaming. Italy is a market we view as both strategic and full of potential. Through Octavian Lab’s Hub Casino, our certified games will reach a broad audience of experienced operators and players. We are confident that our titles will bring fresh energy, variety, and innovation to the Italian igaming landscape.

Andres Galan Chillon, Senior Partnerships Manager at Octavian Lab, added:

We are delighted to welcome 7777 gaming to our Hub Casino. Their portfolio brings fresh and exciting content that aligns perfectly with our commitment to providing innovative, high-quality gaming experiences for operators and players in Italy. We look forward to a successful partnership that drives growth and delivers real value to the Italian igaming market.

She added that the deal will bring “fresh energy, variety, and innovation” to the Italian landscape. Similarly, Andres Galan Chillon, Senior Partnerships Manager at Octavian Lab, stated that 7777 gaming’s portfolio aligns perfectly with their commitment to delivering high-quality and innovative content to their operator partners.

This entry into Italy is a crucial step in 7777 gaming’s broader international expansion, which has already established a presence in key regulated markets throughout Europe, Africa, and Latin America.

The partnership with a respected platform like Octavian Lab reinforces the company’s focus on building sustainable relationships in regulated territories and solidifies its position as an emerging provider in the global iGaming industry.

Dimitri Dimitrov

Dimitri is an iGaming expert with nearly a decade of experience and a knack for crafting content that speaks directly to the iGaming crowd. He understands affiliate marketing, player psychology, and search algorithms, which enables him to write engaging, data-driven articles.

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