Bringing Regulated Esports Betting to Two Distinct US Markets
Oddin.gg has been granted a temporary supplier license by the Kansas Racing and Gaming Commission and approved for an Online Sports Wagering Vendor Permit by the Wyoming Gaming Commission. These approvals authorize the company to supply its esports betting products to licensed operators in both states, bringing Oddin.gg’s total North American licensing footprint to ten jurisdictions.
Both markets offer unique competitive environments where esports serves as a vital tool for operator differentiation. Kansas, which has offered regulated sports wagering since September 2022, features operators competing for the same bettors on largely identical sports calendars, making esports an effective way to engage younger audiences through fully vetted infrastructure. Meanwhile, Wyoming operates as one of the few fully online sports wagering markets in the U.S. without retail requirements since its September 2021 launch, meaning digital product depth and quality are critical components of an operator’s success.
Executive Perspectives
Martin Lycka, VP of Institutional Affairs at Oddin.gg, commented:
“State regulators have done serious work building supplier frameworks that hold every product in the sportsbook to the same standard, and esports belongs inside that structure, not adjacent to it. Kansas and Wyoming took different paths to regulated wagering, but the principle behind each of our licenses is the same: esports betting should be supplied with the same regulatory rigor as any other vertical.”
Marek Suchar, Co-Founder of Oddin.gg, added:
“Licensing is what turns esports from an idea operators like into a product they can launch with confidence. What we bring to these markets is depth: the market coverage, trading expertise, and in-play stability that make esports perform like a core vertical rather than a side offering.”
