Push Gaming Enters US Market – Michigan via BetMGM Partnership

by Dimitri Dimitrov Published on June 5, 2025
Last updated on June 10, 2025
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Push Gaming has officially made its debut in the United States by launching operations in Michigan via an exclusive partnership with BetMGM.

This development marks the first entry for the UK-based B2B gaming supplier into the US iGaming market, after the company’s earlier North American expansion into Ontario, Canada.

As part of the agreement, BetMGM players in Michigan now have access to a list of Push Gaming’s top-tier titles, including popular games such as Big Bamboo and 10 Flaming Bisons.

Moreover, the rollout will soon include a range of exclusive MGM Resorts International-branded games, and this includes games such as MGM Grand Gamble, MGM Emerald Nights, and Bellagio Diamonds.

Andy Bentley, Push Gaming’s Chief Operating Officer, expressed enthusiasm about the company’s historic U.S. entry by saying:

We’re incredibly excited to be live in the US, and Michigan is the perfect place to start,” said Bentley. “This launch is more than a milestone—it’s a strategic move to establish Push Gaming as a market leader in North America. Our collaboration with BetMGM positions us to build a loyal and engaged player base.

Michigan represents the perfect starting point, as the Michigan Gaming Control Board reported $218.5 million in gross iGaming revenue in March 2025 alone, with the state continuing to rank among the top U.S. markets when it comes to online casino activity.

Oliver Bartlett, BetMGM’s Vice President of Gaming Product & Content, echoed Bentley’s sentiment by stating:

A pillar of our content strategy is partnering with exceptional game suppliers like Push Gaming. We’re proud to be the first to bring their content to the U.S., particularly in a thriving market like Michigan.

In related news, BetMGM recently announced a partnership with Century Casinos to launch sports betting operations in Missouri. The sportsbook platform is set to go live on December 1, 2025, which is the same time as the state’s official market opening.

Dimitri Dimitrov

Dimitri is an iGaming expert with nearly a decade of experience and a knack for crafting content that speaks directly to the iGaming crowd. He understands affiliate marketing, player psychology, and search algorithms, which enables him to write engaging, data-driven articles.

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