Agreement Covers Premier Domestic Football Competitions Including Novira Cymru Premier and Genero Adran Premier
FeedConstruct, a global provider of sports data and streaming solutions, has announced an exclusive partnership with the Football Association of Wales (FAW). Under the agreement, FeedConstruct secures the exclusive global betting streaming and data rights for all matches across Wales’ premier domestic football competitions, including the Novira Cymru Premier, the Genero Adran Premier, and the Cymru North & South leagues.
These structured pyramids bring together top clubs, rising stars, and strong community ties across both the men’s and women’s games.
Executive Perspectives
Narek Harutyunyan, CEO of FeedConstruct, stated:
“Forging this strategic alliance with the Football Association of Wales is a key step in our mission to deliver diverse sports content to the global market. The Welsh domestic leagues represent a dynamic blend of historic footballing communities and rapidly emerging talent. By securing these exclusive data and streaming rights, we are committed to elevating the visibility of Welsh football on the international stage while delivering top-tier and engaging solutions to our worldwide network of partners.”
Noel Mooney, CEO of the Football Association of Wales, added:
“We are proud to be announcing this exciting partnership with FeedConstruct. This important media rights agreement represents a significant step forward for our domestic competitions. We look forward to working together in partnership with FeedConstruct to grow global visibility and local engagement with our newly revamped Novira Cymru Leagues and the rapidly developing Genero Adran Premier across the coming years.”
