In the latest episode of the Evoplay Podcast, industry experts Gjorgje Ristikj and Levon Nikoghosyan join Ihor Zarechnyi to dive into the evolving world of affiliates, the power of AI-driven SEO, the potential of blockchain technology, and the strategies shaping the industry’s future.
- Gjorgje Ristikj is the Founder & CEO of Gamblers Connect, and the Co-Founder & CEO of RankRadar.
- Levon Nikoghosyan is the Co-Founder & CEO of AffPapa, the iGaming Club, and VenturePapa.
The Evoplay Podcast has returned with a bang as we had an engaging discussion on the rapid transformation of affiliate marketing within the iGaming industry with two esteemed individuals with extensive experience in this field.
Gjorgje and Levon discussed pressing topics that are not just essential to our field of affiliate marketing but also to the entire industry, being that each of these verticals is intertwined and connected with each other.
Affiliate marketing in iGaming isn’t just about traffic anymore, it is also a space where content, strategy, and innovation play an important role. Affiliates now help build brand awareness, engage users, and keep players coming back—not just send them to gaming platforms.
Artificial Intelligence is another crucial topic that influences iGaming, especially AI-powered SEO. This technology completely changes the way affiliates understand user behaviour, optimize content, and create recommendations, using tools that can help them reach the right audience, rank higher, and improve strategies.
Blockchain is yet another crucial segment that underlines the need for security and trust in the iGaming sector. As such, blockchain is the go-to option for everyone in the industry due to the way it improves transparency and reliability. Smart contracts remove the middlemen and help automate payments, making affiliate marketing just a bit better for everyone.
Check out the latest episode of the Evoplay Podcast and listen to this gripping conversation!
