Bragg Gaming Group has launched its latest cutting-edge gamification innovation, Big Ticket Bonanza, as part of its award-winning Fuze™ marketing and promotional toolset.
This new feature is specifically designed to boost player engagement via customizable, high-impact campaigns and reward-based mechanics.
As a result, Big Ticket Bonanza offers players guaranteed-win scratchcards that are triggered randomly during regular gameplay, similarly to playing online slot games.
Moreover, these scratchcards provide instant cash prizes or raffle tickets, which are then entered into weekly or monthly prize draws.
The way players accumulate more tickets is by increasing their wagering activity on participating games, seamlessly encouraging deeper engagement without disrupting the core gaming experience.
The feature offers full flexibility, supporting both weekly and monthly prize draw structures, with real-time ticket counters displayed within games or external campaign widgets.
Bragg integrated these dynamic elements specifically to enhance progress and participation, improving the overall player experience.
Operators can fully brand and customize campaigns to match their visual identity, including logos, colour schemes, and design elements.
The draws are powered by secure, RNG-based mechanisms, ensuring fairness, transparency, and compliance, and detailed logs are exportable for auditing purposes, while at the same time, players can easily view ticket counts and prize history via an in-game display.
Bragg first launched this feature with Senator Group in Croatia, operating on Bragg’s Player Account Management (PAM) platform, and as of now, Big Ticket Bonanza is available to all Bragg content, aggregation, and PAM partners.
What is particularly exciting is that the company plans an almost instant rollout of the feature across Europe, the U.S., and Latin America.
This release is a key component of Bragg’s broader strategy to elevate the iGaming experience, combining innovation, technology, and gamification. The toolset is part of Fuze™, which also includes real-time tournaments, AI-powered game recommendations, quests, and more.
By blending entertainment with scalable promotional value, Big Ticket Bonanza aims to drive increased wagering, extended session times, and long-term player loyalty.
Matevž Mazij, Chief Executive Officer at Bragg Gaming Group, commented:
Innovation and excellence form the cornerstone of the Bragg approach to iGaming, and to ensure that our operator partners have the latest tools available in creating dynamic and fantastic experiences for their players. Big Ticket Bonanza is the latest evidence of that focus, our commitment to investing in our products and presents a significant competitive advantage for Bragg as an iGaming supplier, an advantage that we’re looking to drive home globally.
Vedran Maric, Head of iGaming, Senator Group, said:
Bragg has been a terrific partner to us in our transition from land-based to offering iGaming to our players, and their suite of products and technology has proven invaluable in this process. We’re working collaboratively with Bragg to introduce Big Ticket Bonanza into our marketing, but I’m sure it will be well received by our players in the Croatian market.
