Greentube, the digital gaming and entertainment division of Novomatic, has made a move in its global expansion by entering the market of South Africa via a strategic collaboration with Goldrush.
This partnership will introduce Greentube’s renowned games portfolio to South African players via its cutting-edge Mynt platform.
This milestone marks the first time the titles of Greentube will be available in South Africa, allowing players in the region to enjoy popular titles such as Book of Ra, Lucky Lady’s Charm Deluxe, and Sizzling Hot Deluxe.
The launch will also include a phased rollout, with new games being introduced in the future to ensure a steady stream of fresh content for local players.
Commenting on the expansion, Dominik Öller, Sales and Key Account Manager at Greentube, expressed excitement with the prospect of entering a new and exciting market and introducing its content to South Africa:
We are thrilled to introduce our premium gaming content to players in South Africa through this exciting partnership with Goldrush. As a key market in our global expansion, South Africa presents a fantastic opportunity to showcase our games via our new Mynt platform. We look forward to delivering unique gaming experiences to Goldrush players and growing our presence in the region.
Peter Amblianities, Marketing Manager at Goldrush, echoed Greentube’s sentiment and said that they are thrilled with the opportunity to integrate the portfolio of the provider and consequently boost its content offerings.
Goldrush is committed to providing its players with the best entertainment experiences available, and partnering with Greentube aligns with that vision. The portfolio of games this deal brings includes some of the most iconic titles in the industry, and we are excited to roll them out to our players and beyond.
This latest development is part of Greentube’s wider growth strategy of the provider on a global scale.
This includes Greentube’s recent entrance in the booming market of Spain via its collaboration with Codere Online and its expansion in the United States, where the studio partnered with Fanatics Sportsbook and Casino to launch its portfolio in New Jersey and Michigan.
