Playson, one of the leading global iGaming software providers, has partnered with the world-renowned lottery giant Lottoland in a bid that will see the studio’s content presented to a worldwide audience of more than 20 million players.
As a result of the partnership between Playson and Lottoland, the 20-million-strong player base will get exclusive access to the provider’s blockbuster titles, a move that will undeniably bolster the casino offering of the operator in regulated markets across Europe, including the United Kingdom.
The integration of Playson’s entertainment will be facilitated via the platform of Relax Gaming and will introduce popular titles such as Sunny Fruits 2: Hold and Win, Legend of Cleopatra Megaways, and Fire Coins: Hold and Win.
What is particularly exciting is the fact that Playson intends to roll out even more games in the upcoming months, giving Lottoland’s players the full spectrum of the rich portfolio of this leading provider.
Lottoland is one of the biggest lottery entities in the world and is known for hosting more than 30 lottery draws around the globe. This behemoth also has a dedicated casino portfolio that is constantly growing, which is why it partnered with a top-tier software provider such as Playson.
Blanka Homor, Sales Director at Playson, commented on the partnership and praised the prospect of collaborating with a brand such as Lottoland in a move that will enable the studio to offer their “array of slots” to some of the “most mature regions” in Europe.
We are delighted to enjoy further growth across Europe with this significant partnership as we continue to offer our array of slots to players across the continent’s most mature regions.
This collaboration is just one example of the recent partnerships forged by Playson with leading global brands from the iGaming realm.
More specifically, Playson has already secured deals with giants such as the Rank Group in the UK, it recently entered the regulated market in Peru and signed agreements with operators such as Premier Gaming in Sweden and Sportbet in Italy, showcasing its appetites to conquer not just the European market, but the global scene as well.
