Pragmatic Play has revealed the complete framework for its high-profile partnership with comedian and actor Kevin Hart, rolling out across three distinct phases until November 7, 2026.
Structure of the Kevin Hart campaign
Initially teased in September to bolster its live casino operations, the campaign offers players access to a €1.25 million prize pool, culminating in four exclusive live hosting sessions.
The collaboration is divided into structured phases designed to engage both live casino and slot enthusiasts. The first stage, titled “PLAY with Kevin,” runs from October 19 to November 2, giving participants at participating operators the opportunity to collect the letters P, L, A, and Y within Kevin’s Picks live casino titles, or spelling K, E, V, I, and N across Pragmatic Play’s broader slot portfolio. Earned free chips are redeemable on Hart’s curated selection of games.
Transitioning into the second phase from November 2 to 7, the “BET with Kevin” promotion will randomly distribute free chips to players engaging with Kevin’s Picks games, usable during the upcoming live broadcasts. The initiative reaches its climax on November 6 and 7 with the live studio finale dubbed “Kevin Makes It Rain”.
During these exclusive sessions, Hart will infuse his signature personality into hosting iconic live casino titles while more than 30,000 prizes are distributed. Pragmatic Play noted that availability is subject to regional limitations, omitting participants in the UK and US.
