SiGMA North America

SiGMA North America is SiGMA‘s regional flagship summit, gathering operators, affiliates and suppliers.

The programme runs across multiple days with keynote speakers, multi-track operator and affiliate content, an exhibition floor with regional and international suppliers, the SiGMA Pitch startup competition and the paired regional Awards ceremony. Topics include regulatory developments, operator strategy and supplier dynamics.

The 2026 edition runs 1 to 3 September at Centro Banamex and is expected to gather 4,000+ industry professionals. SiGMA’s regional flagship format combines a large-scale exhibition with operator, affiliate and supplier programming on a single calendar slot.