BetConstruct AI Names Industry Veteran Lena Yasir Chief Executive Officer

by Dimitri Dimitrov Published on June 11, 2026
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Leading global iGaming software and data aggregation supplier BetConstruct AI has officially announced the appointment of prominent industry executive Lena Yasir as its new Chief Executive Officer.

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BetConstruct AI has appointed Lena Yasir as its new CEO to lead the studio’s next phase of global software innovation and machine learning development.

Yasir transitions to the advanced analytics and automation division bringing more than twenty years of high level iGaming leadership experience.

Throughout her career, she has directed multi country commercial strategies, product innovation tracks, and tier one operator distribution networks across several of the industry’s largest technology firms. In her new executive role, Yasir will assume complete operational command over BetConstruct AI‘s global corporate expansion, managing its next phase of software R&D, machine learning product roadmaps, and strategic partner networks.

The appointment comes at a critical time as the supplier scales its predictive modeling software across newly regulated international jurisdictions. Yasir expressed great pride in joining the technology vendor during a period of massive operational velocity:

“BetConstruct AI is a highly respected and successful company in the global iGaming industry, and I am proud to be joining the business at such an exciting time.”

Dimitri Dimitrov

Dimitri is an iGaming expert with nearly a decade of experience and a knack for crafting content that speaks directly to the iGaming crowd. He understands affiliate marketing, player psychology, and search algorithms, which enables him to write engaging, data-driven articles.

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