In a significant move to solidify its European presence, LCKY Group has officially entered into an agreement to acquire RoyalCasino, a premier iGaming operator with a dominant footprint in the Danish market.
The acquisition is a cornerstone of LCKY Group’s ongoing strategy to pursue disciplined, value-accretive growth within highly stable and well-regulated jurisdictions.
Strengthening Market Scale and Revenue Sustainability
RoyalCasino is recognized as a top-tier operator in Denmark, having built a defensible and high-value position in one of Europe’s most mature regulatory environments. For LCKY Group, this takeover significantly enhances its geographic diversification by increasing exposure to sustainable, regulated revenue streams.
The transaction is projected to be immediately accretive to the Group’s financial profile, with estimated contributions including:
- 18–20% increase in total Group revenue.
- 29–31% increase in EBITDA.
This injection of scale is expected to improve the Group’s overall operating leverage and provide a more robust platform for driving long-term shareholder value.
Multi-Brand Synergy and International Potential
Beyond the immediate financial gains, the acquisition facilitates LCKY Group’s multi-brand strategy. The partnership allows for optimized brand positioning within Denmark while simultaneously providing RoyalCasino with the international iGaming pedigree and infrastructure needed to launch its brands into new global markets. Combined expertise will focus on enhancing the customer value proposition and refining go-to-market execution.
Richard Brown, CEO of LCKY Group, emphasized the strategic nature of the deal:
“This is a highly strategic and financially compelling acquisition for LCKY Group. RoyalCasino brings both strong market presence and high-quality earnings in Denmark, a market that aligns closely with our focus on regulated, sustainable growth. The transaction enhances our scale, strengthens our competitive position, and provides clear opportunities to drive synergies and long-term value creation.”
Per Petersen, CEO of RoyalCasino, highlighted the mutual benefits of the merger:
“Our industry is characterised by high levels of innovation and competition, and here we see the combination of RoyalCasino’s local expertise and LCKY’s international scale and iGaming pedigree as an excellent recipe for shared success. We look forward to introducing LCKY to our Danish customer base.”
Regulatory Timeline
The acquisition is subject to customary regulatory approvals and is slated for completion in the second half of 2026. Partis served as the exclusive financial advisor to RoyalCasino throughout the transaction process.
