Merkur Group Completes Acquisition of Gaming Arts in US Market Push

by Dimitri Dimitrov Published on September 25, 2025
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German gaming supplier Merkur Group has officially finalised its acquisition of Gaming Arts, a US-based developer of gaming technology.

The transaction, which was successfully closed on September 15, 2025, marks a pivotal moment in Merkur’s strategy to re-establish a significant presence in the North American market after a nearly two-decade absence.

The deal, first announced in May alongside Merkur’s licensure by the Nevada Gaming Commission, brings the entire Gaming Arts portfolio under the Merkur Group‘s operational umbrella.

This includes Gaming Arts’ extensive collection of slot machines, bingo and keno solutions, and electronic table games.

The integration of the two companies’ product lines builds upon a successful partnership established in 2023 and is designed to enhance Merkur’s outreach and product placement across a wide range of U.S. jurisdictions.

This acquisition is a key component of Merkur’s broader international growth strategy, which has also seen recent expansion in the UK with the acquisition of a casino in Milton Keynes.

Executives from both companies have commented on the strategic importance of the acquisition, highlighting the mutual benefits and future potential of the combined entities.


Executive Commentary

Dominik Raasch, Member of the Merkur Management Board, described the acquisition as a “key element” of the company’s re-entry into one of the world’s most respected and strictly regulated gaming markets.

Robert Ziems, CEO of Gaming Arts, stated:

“With Merkur’s global reach and resources behind us, we are positioned to deliver bold innovation and world-class execution like never before. We’re energised, aligned and ready to write the next great chapter in this company’s story.”

Dimitri Dimitrov

Dimitri is an iGaming expert with nearly a decade of experience and a knack for crafting content that speaks directly to the iGaming crowd. He understands affiliate marketing, player psychology, and search algorithms, which enables him to write engaging, data-driven articles.

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